ResumePortfolioIntro

Hi. I'm Kendra.

I’m a Senior Content Designer with a slightly unhealthy love of frameworks. I’ve led UX content for everything from AI subscriptions to global safety features, and I have a soft spot for 0–1 launches and messy, cross-functional puzzles.

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the BACKstory

Before I worked on AI subscriptions, safety features, and tone frameworks, I worked with a much tougher audience: elementary school kids.

I started my career as a teacher, which is really just UX design without the Figma license: you’re constantly testing, iterating, explaining, and figuring out how to meet people where they are.

That experience—plus a degree in English and a lifelong crush on language—pulled me toward content, strategy, and eventually product design.

I went from classrooms to consulting to leading content at a heritage retail brand, where my team owned every word from product pages to packaging copy. There, I learned how to build voice, establish standards, and translate brand into the tiny pieces of text people actually see.

Now, I work in tech.

Outside of work, I’m into creative writing, French, yoga, fashion, interior design, and the fine art of traveling very nicely for very little money, courtesy of points. If you ever want to talk tone, inclusive design, or how to get from SFO to almost anywhere in lie-flat without paying lie-flat prices, I’m your person.

Testimonials

What colleagues say

"Kendra is an absolute delight to work with. Her ideas are thoughtful, her professionalism is second to none, and she's so pleasant to work with. I love that she thinks with the user in mind and her work is such a lovely complement to our user experience research. Honestly, she thinks like a researcher and makes our jobs easier. She also continues to be a wonderful mentor to one of my junior researchers and that is so very much appreciated. She's not afraid to give honest and critical feedback, but in a constructive and useful manner."
Gayle denney – uxr manager
"Kendra, just wanted to thank you again for your heroic effort to completely overhaul the way we communicate to Facebook's top managed media partners through our support product. In weeks, you restructured the way our users navigate the website, helped us refine our messaging to media partners and creators, wrote 60+ pieces of new content, helped us coordinate with the Community Help Center to double the amount of new content written, and so much more -- the Media & Creator Support rollouts wouldn't have been remotely as successful without your hard work and contributions. Thank you for always being so supportive of our mission and being an amazing teammate!!!"
Irene Kwok – Product Manager 
"Kendra brings clarity to really ambiguous problems: she connects the dots and brings people together. Solving the question "what is the voice of Meta?" is ambiguous, but Kendra asked the right questions and drove alignment. She’s one of my favorite partners to work with because she's so collaborative."
Shelley Gregory – Content Strategy Lead, Operations
About Me

I design content systems for complicated products and complicated organizations. Fortunately, I enjoy both.

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Contacts
I’m based in Berkeley, CA
hellokendracollins@gmail.com
510.501.3699
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